Case Study - KIBO
ABOUT KIBO
Kibo Commerce is a composable digital commerce platform for retailers, manufacturers, distributors, and wholesalers who want to simplify the complexity in their businesses and deliver modern customer experiences. They are the only modular commerce platform supporting experiences that span Order Management, eCommerce, and Subscriptions. Companies like Zwilling, Ace Hardware, and Coastal Construction trust Kibo to bring simplicity and sophistication to commerce operations and exceed customer expectations.
CHALLENGES
Kibo is a big leading tech company, and as such they needed a diverse range of design deliverables typically required by large enterprises. While working on their project we wanted to maintain a consistent visual identity across all elements to build trust and facilitate recognition among their audience. Balancing this need for consistency with the desire to remain innovative and engaging presented a challenge.
SOLUTIONS
We ensured consistency across all of Kibo’s materials by sticking to their color palette and font. While maintaining this consistency, we also remained flexible to accommodate Kibo’s evolving needs. By focusing on the end user, we created high-quality design materials that resonate with their audience. The slide decks we designed, along with enhancing their existing visual identity and aligning it with their evolving needs, ensure that every design element effectively communicates Kibo’s vision, leaving a lasting impression on their customers.
E-BOOK GUIDES
In our collaboration with Kibo, we designed e-book guides that reflect their brand identity. Our focus was on creating visually appealing, informative, and easily digestible content. Each page features compelling narratives and engaging designs to ensure readability and easy understanding. With this approach we transformed abstract ideas into enjoyable digital experiences.
EVENT BRANDING
We designed event branding materials for Kibo, ensuring consistency across all elements, including badges, banners, and digital assets. Our choice of colors, fonts, and design elements aligned with Kibo’s brand identity, enhancing recognition and professionalism. Every material, whether print or digital, presented Kibo’s brand in the best light, facilitating meaningful connections and leaving a lasting impression on attendees. Additionally, we ensured that materials attendees could take home were of high quality, encouraging continued engagement with Kibo’s brand beyond the event.
SLIDES
Understanding the client’s message, audience, and goals, we incorporated their signature colors to maintain brand consistency. We selected visuals that complemented these colors and ensured readability by using their previously chosen simple and easy-to-read font. Additionally, we incorporated various types of visuals to make the information easily digestible and prevent viewer boredom. This strategic design approach resulted in visually appealing slides that effectively conveyed the client’s story while keeping the audience engaged and informed.
CREATIVE ADS
For Kibo, we designed a series of creative ads covering various topics. Our design strategy focused on using their brand colors, with bold contrasts and suitable imagery to create ads that communicate Kibo’s forward-thinking and dynamic nature, while capturing their audience’s attention. Among those ads, the black-themed ones hold special significance, as they highlight our client’s recognition by Gartner in the 2023 Magic Quadrant for Digital Commerce and more.
CASE STUDIES
In the case studies we designed for Kibo, our focus was on showing their partnership with a significant client. Our goal was to highlight Kibo’s expertise and the impact of their collaboration. Through clear and concise design, we illustrated the challenges, solutions, and outcomes of their joint efforts. The case studies emphasize Kibo’s effectiveness.
